David Wallace writes, "I am so weary of non-SEO types who have some measure of influence spouting off their opinion of what SEO is, what it isn't, whether it is growing or declining and the like. Following is my response to recent posts that have claimed that SEO has no future and is on a downward spiral."
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There is no better way to create an infinite amount of duplicate content on your site than to force session IDs onto each visitor (and search engine). They are great for tracking purposes, but really, really bad for search engines and inbound linking.
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What do you think the most important ingredient to a successful internet marketing strategy is? Advanced keyword research, SEO copywriting, multivariate landing page testing or viral video production? None of those...
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David Wallace provides an impressive and informative look at what is appropriate when submitting articles to social media sites. He explains proper title, description and category selection etiquette, giving clear examples and elucidating on why these things are important.
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One of the benefits to spending time on Twitter is that it's a great way to network. But if you are new to Twitter, it can seem difficult to find people that are in your industry or that share your interests. Here's some tips to help get you started meeting new friends on Twitter!
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I am a little dumbfounded by the lack of participation of high tech companies who have shaped what the Internet is today. Single Donations are good. Helping Charities grow their online business online by offering free or discounted advertising and/or services are better.
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The Bureau of Economic Analysis says we had a little over half a percent growth for the first quarter of 2008. The U.S. economy is actually growing, not moving backward into negative territory. In other words, no recession.
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I'm sure the title of this post is going to make a few folks upset. Don't worry, the content is going to really make you mad. Not at me, but maybe at yourself, and especially at whoever taught you how to split test. That's because, for most Adwords advertisers, they are doing split testing all wrong.
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Can you believe that the number of items in your list could affect the popularity of your articles? This interesting article from "the GoogleCache" provides evidence that 7 is the sweet spot for the length of an effective list.
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I like to think of myself as a loyal customer. If I find a good product or service, I'll evangelize it to death to anybody I know. While I've been happy with DirecTV for many years, over the past few months they are not showing me any love. In fact, I feel like I'm "old news" to them and I can be tossed in favor of someone new. For the first
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If you break the customer's trust, its very difficult to mend that rift. A few have done this, but more have disappeared into obscurity. The smaller the company, the more damaging taking the "lets build a fake review" strategy can be.
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A list of popular small business forum threads including Small Business Marketing Unleashed session notes, pagerank update, migrating asp to php, CakePHP SEO, Sphinn.com, Google t.v. advertising, press release, website content.
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Yesterday I wrote about the problem of blogger inferiority complex and how often as bloggers we can limit our potential by defining ourselves negatively. Today I want to get a little more constructive and suggest a remedy for this common problem. In doing so I want to help those of us who struggle with a negative self view to make a mind-shift in
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As personalized search and universal search continue shaking up an industry that used to be dominated by "top ten results," more and more small businesses are learning the value of focusing on the keyword long tail. While there's no doubting the value of bringing in highly targeted traffic, many companies still don't quite get how to target th
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Jackie Baker launches a new weekly column at Search Engine Guide. Her weekly site clinic feature will feature a specific online business and will offer up advice on how they can improve their web site.
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With all the talk about blogging and social media lately, you'd think there was nothing left to do in the world of search engine optimization. I'm guilty of tunnel vision myself. After all, social media is far more fun to talk about than title tags, keyword selection and canonical issues. That said, sometimes the best way to give your site a boo
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