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Old 9th January 2007, 11:18 AM   #6
Old Welsh Guy
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Join Date: Jun 2004
Location: Wales
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But making the necessary changes after an algo change means reverse engineering the algo to see what happened. If you are doing that this is exactly what algo chasing means

If the site is built with everything in mild, if you are building sites with knowledge of future technologies, with a complete understanding of where the search engines are going GENERICALLY, then you are not chasing the algo after an update, you are MILES ahead of the game.

E.G. people are talking now about LSI, being implimented into the algo. and many are changing their content accordingly. WHY? this should be part of your long term SEO planning. Now people are crisis managing their web marketing SEO element and that is time wasted.

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