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Old 6th June 2010, 12:38 AM   #12
staniel
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Join Date: Aug 2008
Location: Gilbertsville, PA
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I use to worry about the CPC a lot. After much trial and error I found that high converting keywords are worth a high CPC. The best thing you can do is test. Test a variety of keywords, ads, and landing pages. Track your conversion and then refocus your PPC campaign.

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