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Old 21st September 2006, 12:07 PM   #2
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Join Date: Dec 2005
Location: Boulder Colorado
Posts: 523

I suppose it could, but I tend to think the need comes first. A good general way to start a business is to identify a need and then offer a solution to that need. Your marketing efforts would be getting the word out that you can solve that need and why you can do it better than anyone else.

Of course many businesses have started by identifying a need most of us didn't know we had and in a sense created that need.

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