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Old 24th June 2020, 07:17 AM   #2
Nutty
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Join Date: Oct 2006
Location: Malaga, Spain
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There is no one size fits all scenario, for me on-page SEO and link building are both necessary for the performance of your website, how much you place on each one depends on the current weaknesses and strengths of the website.

I feel during the time of your website you should apply a mix of solid on page actions such as good content, a great page structure and an authoritative link profile and last but not least a good social presence. Diversify your website all the way and make it future proof and then when the algorithm changes you shouldn't be left paddling your boat without an oar.

Nutty

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