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Old 5th April 2010, 05:40 PM   #1
Small Business Brief
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Default Postcard Marketing: Top 5 Goals of Direct Mail Postcards

Post cards are not necessarily a good marketing campaign for the straight-up, out-and-out closing of a sale, but if created correctly direct mail post cards can be great for pre-selling products and services, building brand awareness, and creating customer loyalty. And of course, I saved the best for last: post cards are the most efficient and excellent direct mail advertising vehicles for generating phone calls. Related posts:
  1. Direct Mail Is a Viable Option for Marketing to Small Businesses
  2. Neurmarketing Study Supports the Effectiveness of Direct Mail
  3. 23 Great Direct Mail Tips For Entrepreneurs


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Old 6th April 2010, 10:36 AM   #2
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Putting a direct mail postcard together takes more planning than most people realise. It has to look attractive, capture the eye, interest the audience and retain their attention for more than a couple of seconds. The postcard design has to be simple but attractive, and not look like typical direct marketing. The copy has to be compelling enough to interest the reader, and to call them to action as well as highlight the benefits of the product or service.

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Old 4th June 2010, 12:06 AM   #3
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Postcard marketing has become a very successful marketing tool in these times of recession. Real estate companies are using these postcards to market their services. Postcards are a very low cost marketing strategy, they are also very effective as they can reach more customers at very low costs.

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Old 21st November 2011, 01:35 AM   #4
samson smith
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Quote:
Originally Posted by Small Business Brief View Post
Post cards are not necessarily a good marketing campaign for the straight-up, out-and-out closing of a sale, but if created correctly direct mail post cards can be great for pre-selling products and services, building brand awareness, and creating customer loyalty. And of course, I saved the best for last: post cards are the most efficient and excellent direct mail advertising vehicles for generating phone calls. Related posts:
  1. Direct Mail Is a Viable Option for Marketing to Small Businesses
  2. Neurmarketing Study Supports the Effectiveness of Direct Mail
  3. 23 Great Direct Mail Tips For Entrepreneurs
Wow!! Very useful goals of Direct Mail Postcards. Nice sharing!!

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