Welcome to the Small Business Ideas Forum! We are a community of over 100,000 small business folks with over 163,000 posts for you to browse. We pride ourselves on being the friendliest forum you will find and we'd love to have you as a member of our community. Please take a moment and register for a free account. If you need any help, please contact Chris Logan.

Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

Go Back   Small Business Ideas Forum > Small Business Marketing - Offline > General Offline Marketing
Register Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 22nd February 2008, 06:40 PM   #1
all4
Member
 

Join Date: Feb 2008
Posts: 2
Default The Price Game

Now I see the number games goin on prices. I sell alot on the internet, and we all need lots of sales. But if I sell something for 10.00, would it sell faster at 9.99, or 9.20. I just wanted to see if people look for numbers that make them think, its not that much and buy it. I was thinking there is number games to selling products, anyone know the tips?

all4 is offline   Reply With Quote
Register or log in to remove this ad.
Old 22nd February 2008, 07:27 PM   #2
JackieHFS
Senior Member
 

Join Date: Jan 2008
Location: Southern NH
Posts: 106
Default Pricing

Many years ago in my Marketing class, (and we are going back some) we were told if you price items with change on them (like 15.50 to $15.25) many people say it cost me $15. Some strategy even said you could go up into the .90 plus range and people tended to round it down in there mind. I am not 100% sure I believe in that since I tend to round up if it is .50 or more but that was what I remember from the pricing lessons.

Hope this helped.

Thanks
Jackie

JackieHFS is offline   Reply With Quote
Old 22nd February 2008, 10:40 PM   #3
PressureProsInc
VIP Contributor
 
PressureProsInc's Avatar
 

Join Date: Feb 2006
Location: Havertown, PA
Posts: 388
Default

Its always better to be under a dollar amount. Jackie nailed it. Also the use of oddball numbers are more attractive and believable to the customer. For example $9.83

__________________
Ken Fenner
Roof Cleaners PA
Roof Cleaning Service for the Philadelphia Suburbs
PressureProsInc is offline   Reply With Quote
Old 23rd February 2008, 07:07 PM   #4
all4
Member
 

Join Date: Feb 2008
Posts: 2
Default

Ya i do most of my stuff like with .22 just because that is my fav number, and was just thinking i might be losing sales because of it. But thanks for the reply!

all4 is offline   Reply With Quote
Old 25th February 2008, 08:44 AM   #5
JackieHFS
Senior Member
 

Join Date: Jan 2008
Location: Southern NH
Posts: 106
Default 22 Cents

I enjoyed your reply regardig the 22 cents. 22 is my favorite number as well. Not sure how competitive your market is on the items your are selling but I would tend to move my price on the other side of 50 cents. But again, know who else it out there selling similar products and the cost they charge. How about 9.52 - upside down and backwards the 5 will look like a 2.

Best of luck to you.

Jackie

JackieHFS is offline   Reply With Quote
Old 25th February 2008, 05:33 PM   #6
MYSB Editor
Member
 

Join Date: Feb 2008
Location: Anderson Island, WA
Posts: 25
Default

Interesting topic. I used to believe that $9.99 was psychologically better than $10. Let's face it. A lot of business did (and still do) it. But I think consumers are more savvy now and $9.99 is just $10 to them. I know I always round up when I look at a price, especially if it's just a freaking penny (or even when it's less than a dollar).

We offer our major product, an online membership subscription small business marketing e-zine, for $249 a year. So we round one DOLLAR down ($249 instead of $250) but I don't think it fools anyone.

MYSB Editor is offline   Reply With Quote
Old 25th February 2008, 08:01 PM   #7
FHI Windows
Member
 

Join Date: Oct 2007
Location: MA & RI
Posts: 59
Default

Quote:
Originally Posted by MYSB Editor View Post
Interesting topic. I used to believe that $9.99 was psychologically better than $10. Let's face it. A lot of business did (and still do) it. But I think consumers are more savvy now and $9.99 is just $10 to them. I know I always round up when I look at a price, especially if it's just a freaking penny (or even when it's less than a dollar).

We offer our major product, an online membership subscription small business marketing e-zine, for $249 a year. So we round one DOLLAR down ($249 instead of $250) but I don't think it fools anyone.
There must be some sort of rounding as the numbers go higher. $249 is $250 in my book, a $37,248.99 truck is $38,000, and a $942,333.00 house is a million dollar house!

On the other side of this discussion there is the implied discount. Would you rather buy a item with a $65.00 value for $12.00 or the $9.99 without any discount? Most people that I know buy "on sale" or "discounted" items not knowing that the "sale" or "discount" is fake. A good example are .info's, regular price $7.99 or $9.99 on sale for $2.99---everywhere they sell them. This really makes the $2.99 the going rate and takes away from the implied discount.


Last edited by FHI Windows; 25th February 2008 at 08:07 PM.
FHI Windows is offline   Reply With Quote
Old 27th February 2008, 09:59 AM   #8
ericajones80
Member
 

Join Date: Feb 2008
Location: PA
Posts: 47
Default

.99 is very "retail". There are many customers out there that perceive "$5.28" as some kind of a bulk deal...the odd numbers are believable.

ericajones80 is offline   Reply With Quote
Reply   

Bookmarks




Thread Tools

Get Updates
RSS Feeds:
RSS Feed for General Offline Marketing RSS for this Category Only: General Offline Marketing

RSS Feed for Small Business Ideas Forum RSS for Entire Forum
Forum Rules


Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


Small Business Ideas Forum


 
At Your Business - Small Business Directory
Free Business Forms - Prewritten Documents
 
Search Engine Guide
Small business guide to search marketing

 
Small Business Brief
Fetching the Best Small Business Info


Free Links - Free Advertising
Free Guide - Online Directory



Advertise your business here
Contact us for more details!


Semantic Juice
Register now to access free Quick SEO service!


Rocket Lawyer
Sign up for free 7 day trial. Boost your biz!


Buy UPC Codes
Get your products listed online!




All times are GMT -5. The time now is 12:12 AM.


Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2019, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy