Originally Posted by LouieOrtega
So just a quick little rant here. I see a lot of people ask which is better SEO or PPC!?
The answer is.....none!
Their both equally as powerful but understanding which tools does what is important. So here's a simplified non tech description of SEO and PPC.
PPC = Short term Fast results. Running Google adwords is going to cost ya some money but if done correctly you can pull in some fast results in couple of days.
SEO = Long Term Game, it's a marathon that will pull incredible results! But it's a game of chess and making sure your making the right moves to show up on the front page of google!
Hope this helps!
- Louie Ortega
I must say you have given the best example to understand SEO and PPC. But it is wrong to say that none of the techniques help to increase the ranking and traffic of the website.
Whether its SEO or PPC, one thing is for sure you can't expect results without doing it. It's an ongoing process, one has to keep it doing.