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Old 4th April 2019, 08:21 PM   #1
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Join Date: May 2010
Location: Detroit, MI
Posts: 1,249
Default 4 Smart Ways Marketers Can Use Geofencing

People are putting more and more importance on location-based marketing these days and marketers are finding new ways to use location intelligence as part of their strategy. Geofencing uses the power of location intelligence and allows service providers to locate and communicate with potential customers within a specific geographical area or “fence”.

We’re just starting to scratch the surface of the potential of geofencing, and this technology can be used for far more than simply sending advertisement texts and notifications to people passing by a place of business. Geofencing can be used to gather important information that could give any business a competitive edge over others in their sector. Let’s take a look at a few creative ways geofencing can be used by marketers.

Read more - http://www.smallbizviewpoints.com/20...se-geofencing/

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