Originally Posted by chad
Hey all, I'm wondering if most website owners out there handle their SEO efforts inhouse or outsourced? With the way Google changes almost daily I'm a bit too fearful of risking penalties, so I've decided to do a mix of manual SEO on my end (as much as I'm capable of, anyway) and then also outsourcing repetitive or labor intensive tasks.
What's working for you all?
I 90% agree with BacklinksPlus above - that's a pretty good comment IMO.
Good content alone will not get you business though - you need to promote the content though (especially in early days). Just remember though that Search Engines are just one way and if you rely totally on them you are at the mercy of them!
My warning to you with regards to SEO would be this: you say you are looking to outsource the repetive labour intensive tasks as you are fearful of doing something wrong.
These are the bits that usually cause the issues if you get the wrong people doing them! I spend a lot of time explaining to people that SEO is not cheap and easy and that you should look to your ROI.
If it isn't there then look to other ways to get business to your site.