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Old 25th March 2010, 12:30 PM   #1
Small Business Brief
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Join Date: Jan 2010
Posts: 534
Default Pros and Cons of View-Through Conversion Tracking

Unlike click conversion rates, this statistic measures conversions that donít result from clicks on the advertisement. Instead, the conversions often result from a user seeing an ad, taking some time to think about the product or service, and then finding the conversion page via an Internet search or webpage link. A conversion then follows.

Click here to read the full article... Related posts:
  1. The E-commerce Pattern: Core Conversion Marketing Strategies
  2. The Pros and Cons of Setting Up a C Corp
  3. Google AdWords Search Funnels Launched: See All The Keywords That Led To Conversions

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