Originally Posted by AngelBiz
Most business owners will agree that selling your products or services to repeat customers is a lot easier to do than doing the same thing to potential customers. This is why many companies prefer to focus more on keeping customers rather than attracting new ones—a lot of which will most likely buy only once or twice. If you want your business to have improved customer retention and make your clients stay for the long haul, then you should check out these handy tips.
Read more - http://www.smallbizviewpoints.com/20...mer-retention/
Customer retention doesn't require the upkeep and financial demands of customer acquisition. According to Salesforce, client acquisition costs 7x more than customer retention. This is one of the reasons why it pays to keep customers rather than lose them and acquire new ones.