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Old 17th March 2005, 01:23 PM   #1
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Location: Houston, Texas
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Default 10 Tips For Long Term Client Retention

Here is a new article by Dr. Rachna D. Jain on quick tips to use to make current customers into returning happy customers.

"Attracting and retaining long-term clients is a powerful strategy for growing your business. Long-term clients are likely to feel more satisfied, are more likely to refer others, and are more likely to purchase additional services from you."

Catch it @ http://www.smallbusinessbrief.com/ar...ng/000987.html

A purchase always feels better when you have bought something from someone who has taken the time to get to know you and taken care of the customer.

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Old 10th December 2007, 12:31 AM   #2

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the link which you provided is not working
please send me right one
I am waiting
Thanks in advance

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Old 10th December 2007, 12:53 AM   #3
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Location: Long Island, NY
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The link worked for me... either try again or click here.

Couldn't agree more with the premise that it's "easier" to keep existing clients (and sell more) than it is to attract new clients.

Whatever you can do to keep the relationship going with an existing client is paramount to success.

I'd love to read other peoples suggestions on client retention as well.

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Old 3rd January 2008, 10:09 AM   #4

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It may be nearly three years old now, but this is still a good article!

I sell services rather than products and have found that the personal touch is important. Quality of work is essential, but until I can assure a client I care about his business, product, and person, I'll never get the chance to deliver that quality through a sale.

Never, ever forget that customers are people--not living, breathing wallets. They need and DESERVE to be treated respectfully. Many of the points made in this article reinforce that premise.

Last edited by amichalski; 3rd January 2008 at 10:11 AM.
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Old 1st February 2008, 09:25 PM   #5
Amir W.
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Excellent article, and very true. So many businesses neglect what's right in front of them - their current clients! It's a well that you can continually draw from.

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Old 14th February 2008, 12:21 PM   #6
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Location: Hendersonville TN
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Excellent article.
When I was in the Insurance Brokerage business # 6 being a resource was so important to retaining clients.

A purchase always feels better when you have bought something from someone who has taken the time to get to know you and taken care of the customer.
Every business person should have this statement before them at all times.
Taking time to get to know and take care of customer is so important.

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