Welcome to the Small Business Ideas Forum! We are a community of over 100,000 small business folks with over 163,000 posts for you to browse. We pride ourselves on being the friendliest forum you will find and we'd love to have you as a member of our community. Please take a moment and register for a free account. If you need any help, please contact Chris Logan.

Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

Go Back   Small Business Ideas Forum > Small Business Marketing - Online > Social Media
Register Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 6th March 2012, 09:43 PM   #1
AngelBiz
VIP Contributor
 

Join Date: May 2010
Location: Detroit, MI
Posts: 1,289
Default How Can Small Business Owners Deal With Negative Publicity On Social Media?

For small business owners dealing with social media is equivalent to a relationship with a spouse or girlfriend. You cannot live without it nor can you (sometimes) live with it! Just like the other relationship, you still have to deal with the situation, whether you like it or not. Even if you do not want actively use social media for business marketing, you have to stay engaged to make sure your business image is not being tarnished, which can hurt your business.

The negative publicity in social media could come as a result of several reasons. May be the customer had a bad experience and wants to vent it out in public. Or they don’t like your product as much as your competitors’ and want the whole world to know. It could also be that they have suggestions to improve your product or business, but say it in negative fashion. No matter what form the negative publicity takes you can follow this methodical approach to neutralize it and even turn it on its face to make the situation a positive for your business.

Read more - http://www.smallbizviewpoints.com/20...-social-media/

AngelBiz is offline   Reply With Quote
Register or log in to remove this ad.
Old 1st August 2012, 06:28 PM   #2
donovanjames786
VIP Contributor
 

Join Date: Apr 2012
Location: California
Posts: 371
Default

If it happens then small business firms can only complaint or clarify the occurred negative activities.

__________________
IzzoNet eCommerce Website
donovanjames786 is offline   Reply With Quote
Old 1st August 2012, 07:15 PM   #3
Quentin Pain
Member
 

Join Date: Aug 2012
Location: United Kingdom
Posts: 4
Default Always be nice

Remember this is about your business not you (and I get the fact we all feel very precious about our businesses). But if you treat it that way, then you can respond appropriately and not emotionally.

If someone gives your product or service a bad review, acknowledge it and say you continually strive to improve it and thank them for the feedback.

The psychology is that people will prefer your honest approach to the reviewers often emotional outburst.

Quentin Pain is offline   Reply With Quote
Old 15th October 2012, 10:22 AM   #4
Quentin Pain
Member
 

Join Date: Aug 2012
Location: United Kingdom
Posts: 4
Default

Reputation Management is becoming big business these days. But the fact that people can communicate freely is something that no one can (or should) ever be able to control, so it must be embraced.

If something is defamatory, it is pretty easy to get it removed. If the negative comment is because the company or product is not good enough, then that can be fixed - and a press release issued to tell the world about it too.

If it is someone just trolling it does make it a lot harder. If the trolling is not obvious to everyone then a positive reply is always a good thing in my opinion. If nothing else it tells people you care enough to respond.

Quentin Pain is offline   Reply With Quote
Old 15th October 2012, 02:10 PM   #5
viper_one
VIP Contributor
 
viper_one's Avatar
 

Join Date: May 2008
Posts: 289
Default

Good article...but don't ever follow the comments of peers (especially the ones found on Ebay site). Even the good ones don't have a response program in place. Don't be too quick to snap back, let your emotions settle before you do.



__________________
Small business startup ideas and breakthrough topics: http://twitter.com/birdwin100000
viper_one is offline   Reply With Quote
Old 15th October 2012, 09:09 PM   #6
AngelBiz
VIP Contributor
 

Join Date: May 2010
Location: Detroit, MI
Posts: 1,289
Default

Quote:
Originally Posted by JackD View Post
Well I remember there was a time in my company that we faced Negative feedback through social media. One of the ex-employee still using the details of the company said unethical things. The company was blamed by everyone and our clients were highly effected. Then our CEO Daniel James had to give a press release and all the hustle.

Point was that the way social media add to your business advertisement, one wrong move can be disastrous.
Jack - That's a great example of why you have to monitor social media even if you are not doing any advertising there. Others might be saying things about your company that can hurt you without you even knowing about it.

AngelBiz is offline   Reply With Quote
Old 16th October 2012, 02:58 AM   #7
Expo Experts
Member
 

Join Date: Jul 2012
Posts: 12
Default

Social Media is both a blessing and curse. Whether good number of people talking in your favor or against your organization, you have to accept both ways. The only thing that can be done is to leave a reply on the social media that if you have any questions regarding our services you can mail us and we will try to improve for the same.

Expo Experts is offline   Reply With Quote
Old 17th October 2012, 05:49 AM   #8
printed.com
Member
 
printed.com's Avatar
 

Join Date: Jul 2012
Location: London
Posts: 24
Default

Always keep a eye on your social media and reply to negative and positive feedback asap. As long as other followers or 'likes' see that you're responsive and trying to do everything to help then it'll reflect a lot better on your company.

__________________
LEAFLETS PRINTING | POSTCARDS PRINTING
printed.com is offline   Reply With Quote
Reply   

Bookmarks


Similar Threads
Thread Thread Starter Forum Replies Last Post
Small Business Owners - Please Read Jeff87 General Small Business Issues 5 16th May 2012 07:45 PM
What Are The Smart Cash Flow Strategies For Small Business Owners? AngelBiz General Small Business Issues 4 12th December 2011 09:04 PM
How Can Small Business Owners Compete Against Large Rivals AngelBiz General Small Business Issues 5 28th November 2011 02:19 PM
Small Business Owners Lending Money to Employees - Good Business Sense? Small Business Brief Small Business Brief Archives 0 3rd June 2010 05:10 PM
How to Promote a Local Massage Therapy Business With Social Media Small Business Brief Small Business Brief Archives 0 1st April 2010 11:12 PM



Thread Tools

Get Updates
RSS Feeds:
RSS Feed for Social Media RSS for this Category Only: Social Media

RSS Feed for Small Business Ideas Forum RSS for Entire Forum
Forum Rules


Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


Small Business Ideas Forum


 
At Your Business - Small Business Directory
Free Business Forms - Prewritten Documents
 
Search Engine Guide
Small business guide to search marketing

 
Small Business Brief
Fetching the Best Small Business Info


Free Links - Free Advertising
Free Guide - Online Directory



Advertise your business here
Contact us for more details!


Semantic Juice
Register now to access free Quick SEO service!


Rocket Lawyer
Sign up for free 7 day trial. Boost your biz!


Buy UPC Codes
Get your products listed online!




All times are GMT -5. The time now is 03:11 PM.


Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2019, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy