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Old 29th September 2008, 12:07 PM   #1
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Join Date: Jul 2006
Posts: 164
Default An Exercise To Define Your "Niche"

Susan L. Reid recently wrote an article at Small Business Trends with tips on how to write a great niche statement for your business.

There are just four things you need to include in your niche statement:
  • Your niche
  • Their problem
  • Your solution
  • Your promise
Stated simply, the niche statement formula: niche + problem + solution + promise = success.
The above is Susan's "niche formula for success" quoted from the article. Susan really lays it out in detail and easy to understand language which can be used as a template for you to start developing your niche statement. There's practical advice and it's a great exercise for those developing startup ventures or for seasoned business owners who may need to get back to basics.

Ready to get started? View Susan's entire post and begin writing your niche statement today!

Staci Wood | Small Business Trends Radio | Small Business Trends
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