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Old 26th January 2008, 12:40 PM   #1
JackieHFS
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Default Radio Ads For MA, NH

Hi All,
Well my radio ads did not sell on Ebay's auction block (after trying 2 times). I still have the radio ads posted on the classifed section of Ebay # 110216122934. I am hoping someone will decide they cannot pass up radio advertising for $3.75 per spot in MA and NH markets. I know this is a very low rate but some of my EBay forum feedback was to try to sell a very inexpensive package and get some good feedback going and establish ourself. I am sure the economic situation is also pulling back big time on advertising budgets. However, with the prices we offer, you can cut your radio advertising budget and still advertise (probably with more radio spots than you had in your previous ad campaigns too). Any more help and ideas are greatly appreciated.

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Old 27th January 2008, 06:49 AM   #2
mktgbiz
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Maybe the total amount of money you are asking for is a little high yet, even the cost per airing is very inexspensive.

Are these radio ads heard over the radio or are they heard on web sites and podcasts?

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Old 27th January 2008, 08:14 AM   #3
JackieHFS
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Default radio ads NH, MA

One is internet radio, the rest are regular radio stations, people would listen to for the drive to work .... I know my typical price per spot which is around $7.00 is a great rate. One of the stations alone sells for $30 a spot. If I average out what I should be charging among all the stations, we are talking about $15 a spot. Many of the spots on the stations are read as weather sponsorships. So you would hear something like this, Today's weather is brought to you by ABC Company, Fall River MA, ck out their spring line and mention this ad to get 10% off your purchase.... Thanks for the feedback.

Jackie

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