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Old 20th April 2010, 07:32 PM   #1
Innergetic
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Default Guerrilla Marketing

I was brainstorming with my partner and was wondering if anyone had any stories or tips to any guerrilla marketing strategies. I know someone out there has had great success with this.


Last edited by Innergetic; 20th April 2010 at 07:34 PM. Reason: needs to be in offline area plz.
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Old 3rd June 2010, 03:51 PM   #2
LesleyHuntley
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You could go straight to the source: http://www.gmarketing.com/

Jay Levinson gives away loads of information for free: http://www.gmarketing.com/articles/

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Old 10th June 2010, 01:20 AM   #3
bakermargar
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It would be effective, but I would not say the most effective. I've found that guerrilla marketing works best for products aimed at a certain demographic (mostly younger). Where as espresso drinkers are classified generally not by age or race, but by a personal preference.

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Old 16th June 2010, 10:40 AM   #4
DanWilliams
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What kind of info. are you looking for ? What's working for other businesses ?
If so, you might be interested in the glazer-kennedy insiders circle or whatever its called. It's a membership that exchanges successful marketing ideas monthly. If you don't mind the constant barrage of crap they try to sell you in addition to the good stuff

Here's my most successful...testimonials...lot's of testimonials...many with pictures...use them any way you like and they'll always get great results.

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Old 23rd July 2010, 05:34 PM   #5
jrobconsult
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Quote:
Originally Posted by DanWilliams View Post
What kind of info. are you looking for ? What's working for other businesses ?
If so, you might be interested in the glazer-kennedy insiders circle or whatever its called. It's a membership that exchanges successful marketing ideas monthly. If you don't mind the constant barrage of crap they try to sell you in addition to the good stuff

Here's my most successful...testimonials...lot's of testimonials...many with pictures...use them any way you like and they'll always get great results.
I agree completely about the Glazer-Kennedy comment. They have excellent suggestions along with a lot of advertising. The marketing material sent monthly is great.

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Old 3rd August 2010, 04:35 PM   #6
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I agree on the testimonials, because they provide good confidence on your business, and people love that, knowing they are with trustfull company, and they will want to send their money on your products. Also guerrilla marketing is for new products, that doesn't have a market yet or for supporting bigger ad campaigns, because they are risky or totally new strategies that hasn't been tested before.

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Old 3rd August 2010, 09:30 PM   #7
Hampers
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Default Testimonials and more Testimonials...

Quote:
Originally Posted by DanWilliams View Post
Here's my most successful...testimonials...lot's of testimonials...many with pictures...use them any way you like and they'll always get great results.
Totally agree. Feature you best testimonials in your ads.

Not sure what I would do with a Gorilla, even if it were for marketing purposes...

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Old 24th August 2010, 01:21 AM   #8
davidbkeegan
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guerilla marketing always seems a bit... cheap? Maybe that is not the word, but from personal experience, it only works for a younger demographic.

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Old 24th August 2010, 06:13 AM   #9
DanWilliams
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Quote:
guerilla marketing always seems a bit... cheap?
I thought so at first and sometimes "still" think that it's kind of "car salesmany" kind of stuff. Problem is...it just keeps working for me. And not to just a younger crowd, I have great success with all ages. As soon as it quits working, I'll quit using it

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Old 24th August 2010, 07:47 AM   #10
rockroad005
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Nice discussions here, i never heard gorilla marketing before, after reading this it gives me an idea. I will search more about this and get back as soon as i have more results. Thanks.

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