Clothing line ...
... and, a friend was throwing around names and ideas for his own clothing line. He was unfortunately not coming up with any viable ideas. I told him to think the ideas through to a logical conclusion and think really big! I asked him if Disney was considering a move into a clothing line and were offered two line ideas, which do you think they would choose? One was Goofy Wear and the other was Donald Duds. Hey, everyone likes the duck but Donald Duds is a dead end ... it would be limited to sailor outfits. GoofyWear could be directed to the baggy-clothing, young crowd; the stylish and hip, slightly disheveled club-goers; or even to surfers (think Goofy Foot). The possibilities are almost unlimited. He completely understood and eventually came up with some great ideas that have tremendous commercial potential.
Last edited by BillsBizBay; 26th May 2008 at 02:16 PM.