Welcome to the Small Business Ideas Forum! We are a community of over 100,000 small business folks with over 163,000 posts for you to browse. We pride ourselves on being the friendliest forum you will find and we'd love to have you as a member of our community. Please take a moment and register for a free account. If you need any help, please contact Chris Logan.

Small Business Ideas Forum

Small Business Ideas Forum

A friendly place to share small business ideas and knowledge, ask questions, find help and encourage others that are involved in the small business industry. Topics include small business marketing, generating revenue and small business computing.

Go Back   Small Business Ideas Forum > Small Business Marketing - Offline > General Offline Marketing
Register Search Today's Posts Mark Forums Read

Thread Tools
Old 23rd March 2009, 12:05 PM   #11

Join Date: Feb 2009
Location: Daytona Beach
Posts: 5
Default Selling products online

For very little cost, you can sell a product online that hasn’t been selling well offline. Once it is set up, it takes virtually no work to maintain and monitor. Even if you only get a few sales a month, it is money that you wouldn’t have otherwise!
Let me give an example from my own experience. Back before I took my first business online, I advertised my book, “Secrets of Buying and Building Your Specialty Car on a Small Budget,” in “kit car” magazines (there were only two) for three years, and made a full-time income doing so. After a while, the ad rates jumped too high and the market was getting saturated with my product, (I was the only person writing a book on such a subject) so it just wasn’t worth running the ads anymore.
I put the same book on a simple web page, did a few reciprocal links with related kit car sites, and announced my presence on the two kit car e-mail discussion lists. The result? It still brings in over $1,000 per month automatically. I don’t do anything to maintain it (I haven’t touched it or even paid attention to it in over 2 years), and it still generates $1,000 in profit every month. It’s not much, but I don’t do any real work for it.
It is an old book that was not profitable, and not being advertised anymore offline, but because I put it on the Net, it now earns me $1,000 on autopilot each and every month. It’s not a lot of money, but it is icing on the cake. If you can get a few products like this, you can generate a full-time income very easily.
Be prepared to change your advertising concept a little and adapt it to the Internet. For example, in the kit car business, the customers are what marketers call “picture people.” In magazines, using pictures in your ads increases the cost of the advertising. On the Internet, though, because there is basically unlimited space, you can really take advantage of images. In fact, when I advertise in newsgroups, I let everyone know that there are a ton of pictures on my site. Just having images at your site is a way of getting traffic.
This pitch enticed kit car enthusiasts to come and check my site out. The philosophy is to give the target market what they want.

Good Luck,

awestinc is offline   Reply With Quote
Register or log in to remove this ad.
Old 29th January 2010, 06:23 AM   #12

Join Date: Jan 2010
Posts: 7

Yeah email marketing is very effectve in promoting the business.

PaulAdman is offline   Reply With Quote
Old 29th January 2010, 10:30 AM   #13

Join Date: Jan 2010
Posts: 23

Email marketing has its cons. A lot of companies are doing it so people just delete their emails thinking its another junk. Print ads are way better to catch people's attention.

charmbeautyspa is offline   Reply With Quote


Thread Tools

Get Updates
RSS Feeds:
RSS Feed for General Offline Marketing RSS for this Category Only: General Offline Marketing

RSS Feed for Small Business Ideas Forum RSS for Entire Forum
Forum Rules

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Small Business Ideas Forum

At Your Business - Small Business Directory
Free Business Forms - Prewritten Documents
Search Engine Guide
Small business guide to search marketing

Small Business Brief
Fetching the Best Small Business Info

Free Links - Free Advertising
Free Guide - Online Directory

Advertise your business here
Contact us for more details!

Semantic Juice
Register now to access free Quick SEO service!

Rocket Lawyer
Sign up for free 7 day trial. Boost your biz!

Buy UPC Codes
Get your products listed online!

All times are GMT -5. The time now is 01:08 AM.

Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2019, Jelsoft Enterprises Ltd.
Copyright 2004 - 2018 - Privacy