I also agree that you should start planning for Search Engine Optimization. I suggest if you are a new accounting firm you start start Google Local.
What is Google Local?
Type into Google, "accounting Minneapolis MN" Do you notice the Google map and then top 10 results to the right of the map? This is google local.
Google Local is free and you can sign up here:
You can become #1 for a keyword with Google Local in 2-3 weeks. They key is to write good ads, select good categories, and make sure your business is actually located in the region you are targeting.
If you need help post a response and I will help you.