Great stuff and well explained!
Your series are in fact current issues I am working on in a more detailed essence.
One problem with many online stores, including mine, is Optimizing the "Templates" and the dynamic URLS.
Even though many shopping carts have some SEO capabilities, they are often very limited. Long side menus show first in your code before your relevant text, etc... So the search spiders just read a jumble of words instead of logic.
This is what I blueprinted for my category and product pages before I started my current redesign. Once complete all dynamic pages (150,000) will be converted to mostly static pages with a keyword rich directory structure. This will also solve page load and server load issues. So visitor page loads should be very fast. At least they are in the tests.
This redesign should allow me to talk to the spiders, in a fashion.
http://www.homecomputergames.com/newsite-1.html (view source)
Please view the source code once you get to the page.
You will see that I have most of the block code positioned with css. (in the actual developement all inline css is relocated to a style sheet)
With this I can place the text anywhere on the web page, even at the bottom, yet show it differently to the spiders.
Now these long menus are not the "Top Important Text" in the code. But rather what I want Google to understand...... I hope
This is a tool I use to see the spider view: (I will use this when optimizing my text)
http://www.webconfs.com/search-engin...-simulator.php (not affiliated)
When I start optimizing I can mix the code blocks around and still maintain web page order.
I have done a lot of pattern matching on my competitors sites and sought to include the averages in this SEO blueprint. By averages I mean , keyword density, usage in meta tags, location of keywords in the body, related keywords
in everything, block and anchor titles, alt tags, inner linking, linking to other sites, and quite a few other possible patterns. I figure this will give me a good place to start fine tuning from and give me total control for on site SEO.
I tried to make the code as clean as possible. Most code comments are removed on the development site except ones for SEO reasons.
May I get a few moments of your time and get your professional opinion on this method?
I have an unbelievable amount of time and research in on this and any tips would be greatly appreciated.
Thanks in advance!!
I'll give you a discount at the store if you ever stop by.
It does validate: http://validator.w3.org/check?uri=ht...idator%2F1.654