Motivating A Friend Of Friend Referral
I'm trying to give people $1 off their next purchase when they refer a friend who buys something. Not sure if $1 is sufficient incentive and worry about tracking. But my mail list is stuck in the 80's and I swore I'd get it to 500 by month's end.
My products are mostly in the $10-20 range, so I'm not sure how much more incentive I could give...or whether I should just send a free gift for a referral and not base it on whether the person buys.
Any ideas for how to motivate fof as a list builder?