Originally Posted by AliceFowell
What are the Points to be considered while optimizing newly launched site?
The critical factors that need to be taken into account when looking to optimize a website are these:
Speed load: Make sure your website's theme is not slow and has a page load time that doesn't overpass the 5 seconds (Google considerate websites slow when the page load time is over 2 seconds).
Marketing automation: Reduce the amount of clicks that are necessary to execute an action in your website, that way you won't hurt your conversion rate allowing users to navigate more easily.
Keyword density: In order to boost your rank, verify you're targeting the right keywords and that you have each of them included in your website with an acceptable ratio of at least 3 keywords per page.