Starting this Christmas, I will put adwords on my site. Therefore, I need a rough idea of how much I can expect to make for each click on an ad.
The only way I found to get a rough idea of how much each click will earn me, is to look at how much google earns from the company that is advertising.
Let me give you an example. I went to google adwords
to check prices for the term "Taipei Taiwan Hotel". It says I would need to pay $2.29 to be in the 1-3 ad position.
Do these prices reflect the CPC for contextual ads within a website?
So if google makes $2.29, can I expect to receive $2, $1.50, or $1.00?
Thanks for your help,